AdSense now serving multiple ad networks

Google AdSense now serving multiple ad networks.

Google AdSense has launched a new capability in AdSense allowing Google-certified ad networks compete directly within AdSense, which means that advertisers from these third-party networks will be able to compete with AdWords advertisers to show on the Google Content Network.

These new capabilities will automatically be enabled for your Adsense account, and you’ll see a new section in your Ad Review Center where you can allow or block specific ad networks or all networks except AdWords.

In a anouncement email, Google AdSense said that they will gradually be adding new ad networks to AdSense accounts over the next few months, so you will see impact on your ads or your earnings later on.

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